Professor: Laidler-Kylander
Course Number: Gbus265
Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / Leonard M. Lodish, Howard L. Morgan, Shellye Archambeau.
Lodish, Leonard M.Ginn Reserve -- HD62.5 .L633 2007 -- AVAILABLE- Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Kerin, Roger A.Ginn Reserve -- HF5415 .K452 2009 -- AVAILABLE